Well it's about damn time! Crayola Crayons has announced they're releasing a box of crayons entitled "Colors of the World"! These crayons are going to give children, and adults who color, more realistic skin tones to color their favorite drawings.
For decades children have had no choice but to color people with skin that wasn't realistic for any race or culture. In a statement released today Crayola stated that the box includes 24 new specially formulated crayons that are designed to mirror and represent over 40 global skin tones across the world.
Crayola says it hopes the new colors will help cultivate a more inclusive world for children of all ages, races, cultures and ethnicities.
The company says it conducted rigorous consumer testing and partnered with cosmetics expert Victor Casale to ensure “Colors of the World” crayons reflect an accurate and inclusive skin tone palette.
"I have spent my life trying to create truly global shade palettes because I know what it's like to be with a person who has finally found their exact match. They feel included and recognized, and I am hoping every child who uses these crayons and finds their shade will have that feeling," said Casale. "Growing up, I remember mixing the pink and dark brown crayons to try and make my shade, so I was thrilled when Crayola asked for my help to create the Colors of the World crayons."
The crayons will be sold in packs of 24 and 32 and sold exclusively at Walmart.